Instead of treating each channel as a separate entity, the goal of omnichannel marketing is to create a smooth and interconnected experience for customers, whether they’re interacting with your brand on a mobile app, website, social media, or in-store. It’s all about making their journey with your brand seamless and personalized.
For a business to excel in digital experiences and customer reach, technology plays a crucial role in enabling growth and sustaining success.
Using data to guide your decisions is a powerful strategy for any business investing in digital solutions. It empowers you to make informed, more confident choices faster, enhancing your customer’s experiences, and driving business growth.
The surge in grocery delivery during the pandemic has solidified its place as consumers recognize the convenience of online shopping.
Having an impartial third party facilitate these discussions and deliver actionable insights helps ensure success.
Quick Service Restaurants (QSRs) and dining establishments are actively seeking innovative ways to enhance customer experiences. Among the critical decisions that restaurant brands face is whether to opt for a white label solution or invest in a custom digital experience.
Peter talks about how to justify investment in CX and how to start thinking of the complete customer journey
Businesses in the digital age still need to interact with their customers to forge genuine human relationships, while using digital to personalize their experiences in unexpected ways and locations.
Martech is more than just a set of software solutions, but instead is a platform for the entire business to drive growth from as a collective whole.
The COVID-19 pandemic accelerated change that was already underway. The healthcare industry needed to overhaul and digitize prior to the pandemic, but when your current
Tim Duncan, Product Growth Lead at Bottle Rocket explores the intersection of cryptocurrencies, decentralized applications, and loyalty programs.
This report features insights from Bottle Rocket customers across industries.
Cryptocurrencies can bring value to a brand in a myriad of different ways based on the demographic profile of the end customer.
Doina Harris, Chief Product Officer at Simon Data, shares how companies can unlock the power of customer data while driving marketing results faster and ultimately driving growth.
Much like this device, companies must continue to evolve their mobile practice in order to take full advantage of the benefits.
High staff turnover rates are fast becoming the Achilles’ heel of the hospitality industry.
With an added focus on this core capability, Bottle Rocket has been able to add even greater value to businesses through iterative product development.
The pandemic has created many short-term shifts in consumer behaviors, but the trend of customers seeking digital alternatives to physical experiences is certainly here to stay…
Cross-Channel Messages are the Attraction Forces That Influence Organic Product, Service Discovery & Repeat Customer Visits.
The major force behind new organic customer growth are your retained customers who are willing to serve as advocates for your business.
In order to thread the power of social proof into your digital product, we need to consider who the most important influencers in your ecosystem are.
Product managers across all industries are looking to harness the power of blockchain to create real value for both their teams and customers.
In the second law of customer retention, this larger puzzle shows us that customer retention is not a single moment in time.
it is possible to take your brand DTC in a very short time period with the right plan and team in place. As to whether or not it makes sense for you…
Retention is the cornerstone of sustainable growth and is the driver of new organic customer growth within an experience.
Bottle Rocket partners with Amplitude in order to help clients improve and grow their products at the speed required to keep up in today’s competitive digital world.
Bottle Rocket continues to grow and evolve with the formal announcement of their product growth practice, aimed to better serve their clients digital needs.
3 suggestions that you can leverage within your business to stay competitive and win the hearts and pocketbooks of your customers.
As the native mobile space matures, the biggest app-related issues that brands face are growth and monetization
See what USA Today has to say about SPG’s new Apple Watch app functionality. Open doors and check into your hotel, all without ever speaking a word.
Push notifications aren’t new, but because they are becoming a common practice, see how to use them to bring users closer rather than push them away.
More and more consumers are seeking choices in how and where they order and purchase food, making it essential for brands to offer a mobile experience that meets (and preferably exceeds) their expectations.
To win in this new experience-driven economy, it’s important to have a digital first mindset and find relevant opportunities to engage and connect with your customers throughout their daily lives.
