Insights. ideas. points of view.

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Check out the latest and greatest happenings around the rocket. We’ll do our best to keep you informed on all things new and now.

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Rocket Science 2024

Bottle Rocket’s 12th annual Rocket Science was once again a success!   Our Rocketeers brought their a-game, boundless creativity and fresh ideas, including 22 projects spanning

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How AI Could Change Development

The future of AI-assisted development is bright, and it should not be seen as a threat to engineers but as a benefit that could transform the speed and quality at which we’re able to innovate and produce new ideas across every industry.

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Navigating the Complex Digital Landscape of Healthcare

This healthcare technology stack is a comprehensive digital ecosystem designed to support the complex operations of modern healthcare organizations. It is a multi-layered technology framework that integrates various systems and platforms to create a cohesive digital infrastructure for healthcare operations.

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Two Paths to Success in AI

Multi-Modal and Multi-Model Compared Introduction Large Language Model (LLM) Applications have revolutionized the way humans interact with machines, enabling seamless communication and collaboration across various

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Popeyes and Canes face off

Faceoff: Popeyes vs. Raising Cane’s

Raising Cane’s & Popeyes 🍗🐔 Two of the most iconic brands in the QSR industry – known for their delicious chicken and loyal fans. But how do their digital experiences compare? Which brand excels at driving conversions? Who is leveling-up customer acquisition and loyalty?

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From Multichannel to Omnichannel: The Evolution of Customer Engagement

Instead of treating each channel as a separate entity, the goal of omnichannel marketing is to create a smooth and interconnected experience for customers, whether they’re interacting with your brand on a mobile app, website, social media, or in-store. It’s all about making their journey with your brand seamless and personalized.

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Experience experts weigh in on their top strategies for our most successful clients.