Welcome to The App Faceoff, a Bottle Rocket series in which we perform a digital experience review across two apps in the same industry to explore how they stack up in areas such as design, customer engagement and growth.
Team-building exercises can help—but only if they’re structured to fully engage the unique interests and talents of tech professionals.
The pillars of user research, product management, and experience design are the cornerstone for delivering outstanding digital customer experiences.
Consumers who transact business on their mobile devices increasingly prefer to use a company’s mobile app over its website. This is especially true when it comes to making purchases, with one global survey finding that 78% of buyers regularly use retailers’ mobile apps.
The future of AI-assisted development is bright, and it should not be seen as a threat to engineers but as a benefit that could transform the speed and quality at which we’re able to innovate and produce new ideas across every industry.
In our digital age, how can we recreate this “Cheers” experience? The answer may lie in the strategic application of artificial intelligence.
Here’s how AI can be used to improve customer experiences in QSRs, from reducing wait times to ensuring the best items are always on the menu.
Conferences offer a unique opportunity to connect directly with your target audience. By strategically integrating user research into your conference attendance, you can gain invaluable insights to inform product development and enhance user experience.
Jarrard’s 2024 Consumer Survey gives us some numbers that demonstrate the magnitude of patients that have yet to embrace online scheduling.
Welcome to The App Faceoff, a Bottle Rocket series in which we perform a digital experience review across two apps in the same industry to explore how they stack up in areas such as design, customer engagement and growth.
The new generation of investors seeks portfolios that reflect their values and lifestyles, often including a preference for digital, personalized, flexible solutions.
Advances in managing everything from transportation to waste management promise to have a significant impact on residents and businesses, improving everyone’s overall quality of life.
This healthcare technology stack is a comprehensive digital ecosystem designed to support the complex operations of modern healthcare organizations. It is a multi-layered technology framework that integrates various systems and platforms to create a cohesive digital infrastructure for healthcare operations.
Demand for healthcare services had outstripped what was available from traditional providers and healthcare consumers are acting like, well… consumers.
Bottle Rocket, a proven, global digital product agency and part of the WPP worldwide network is thrilled to announce a new strategic partnership with Olo (NYSE: OLO), a leading restaurant technology provider.
The choice between white-labeled and custom digital experiences is not just about speed to market or cost savings. It is about creating a meaningful connection with your guests that drives loyalty and retention.
Many tech companies develop products and services designed to make a positive social impact, from health monitoring technology to green energy solutions to fintech applications that expand financial services to the previously underserved.
Multi-Modal and Multi-Model Compared Introduction Large Language Model (LLM) Applications have revolutionized the way humans interact with machines, enabling seamless communication and collaboration across various
Raising Cane’s & Popeyes 🍗🐔 Two of the most iconic brands in the QSR industry – known for their delicious chicken and loyal fans. But how do their digital experiences compare? Which brand excels at driving conversions? Who is leveling-up customer acquisition and loyalty?
Instead of treating each channel as a separate entity, the goal of omnichannel marketing is to create a smooth and interconnected experience for customers, whether they’re interacting with your brand on a mobile app, website, social media, or in-store. It’s all about making their journey with your brand seamless and personalized.
Have you ever felt overwhelmed by the task of setting up an efficient automation framework for your QA tests? Have you struggled with maintaining tests