33.9%
increase in engagement value
160%
increase in conversion
For deep dives when context matters. Great for ideating solutions.
For specific testing of prototypes. Great for refining specifics.
For gathering measurable information across a broad audience. Great for identifying issues.
Have a product that needs testing?
Jennifer is a seasoned design leader who helps companies nurture innovation and build successful solutions by uniting audience, business, content, design, and technology with world-class user experience. At Ogilvy, Jennifer leads a team of experience architects in solving complex problems, fostering creativity, and creating cutting-edge designs for clients in the healthcare, beauty, airline, finance, and restaurant industries. Prior to Ogilvy, Jennifer served as Senior Manager for Digital Products and Innovation at the Dallas Morning News, where she created new products for one of the largest daily newspapers in the United States. While at the Dallas Morning News, Jennifer led innovation initiatives, with an emphasis on experimentation and agile development, to deconstruct emerging media trends and the opportunities those create. Jennifer has a BA in Technical Journalism from Colorado State University. She lives in Dallas, TX with her husband and two sons.