The Future of Customer Loyalty
In looking to the future of loyalty programs, we must ask whether our program represents an exchange of value and loyalty in both directions.
How to Humanize Your Brand to Truly Connect with Customers
Scaling your business is a delicate and sometimes arduous process, and building a humanized brand requires empathy, patience, and flexibility.
The Digital Revamp of QSRs In The Battle For The Connected Customer
Forward thinking companies will need to ensure that digital and physical experience are fully aligned to drive growth.
The Post Digital Transformation Age: Standing Out From Sameness
Advancements most brands have made during the pandemic brought the digital transformation era to a close.
Is Your Brand Ready for a Post-Digital World?
With digital transformation now the norm for companies, and with many having accelerated their strategies due to COVID, what should brands do to stand out in an increasingly crowded digital world?
Behind Every Brand is a Great Experience, and Vice Versa – Why Today’s Customer Expects Synergy
Rajesh Midha and Steve Soechtig explore the evolution of digital engagement and the inextricable link between a brand and an experience.
Increasing Patient Engagement and Lowering Medical Non-Adherence
Rajesh Midha examines how healthcare providers can look towards digital experiences as a way to increase patient engagement.
Strategies Grocers Can Use to Tempt Customers Back to In-Store Shopping in 2021
With consumer behavior changing almost immeasurably over the past year, grocers must now think outside the box to keep and increase customer loyalty.
New Class of Online Grocery Shoppers Brings Fresh Industry Demands
How grocers cultivate customer loyalty with digital strategies will determine their market positioning in the unpredictable year ahead.
Grocers could face a tough time in the coming year
COVID-19 has been the catalyst for incredible grocery market growth and e-commerce adoption.
Opening the ‘digital front door’ to enhanced patient experiences in the post-pandemic era
The realities of the Coronavirus pandemic have reinforced the power of digital platforms in communicating and guiding healthcare.
3 ways grocers can appeal to the ‘connected consumer’
Digital-first customers are highly valuable for grocers, but reaching them requires the right communication strategy and a commitment to seamless ordering.
Employees Are Customers Too
Experiences are the lifeblood of many companies and allow them to safely and efficiently interact with customers. But what about employees?
Optimizing Mobile Growth in a Post-COVID-19 Era
What do these connected customers want? They want simple and seamless mobile experiences that are both efficient and fun.
Digital Front Doors: The Future of Healthcare is Now
Rajesh Midha, Chief Strategy & Operations Officer, highlights the need for healthcare companies to digitally evolve in the age of COVID-19 and beyond.