How To Keep Your Mobile App Fresh And Relevant For Users

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Consumers who transact business on their mobile devices increasingly prefer to use a company’s mobile app over its website. This is especially true when it comes to making purchases, with one global survey finding that 78% of buyers regularly use retailers’ mobile apps.

How AI Could Change Development

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The future of AI-assisted development is bright, and it should not be seen as a threat to engineers but as a benefit that could transform the speed and quality at which we’re able to innovate and produce new ideas across every industry.

5 Tips to Improve Your Mobile Experience

Users want to use your services, buy your products, and receive value from you, but the app is simply a means to that end, so by getting out of the way, the value can shine through. 

18 Tips to Better Manage APIs and Avoid Sprawl

As digital transformation becomes a leading initiative across industries, businesses are onboarding and using more and more applications—leading, in many cases, to more and more application programming interfaces.

Key Client Takeaways from Google I/O 2023

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It’s our favorite time of the year again! We’re diving into the key client takeaways from Google I/O 2023. We know that staying on top of the latest tech trends is essential for any business aiming to succeed in today’s fast-paced world. And Google I/O, the legendary annual developer conference, once again delivered some jaw-dropping […]

Hack Week Recap: “Teemwork” Makes The Dream Work

At Bottle Rocket, we occasionally take time to focus on exploring new technologies. We call these “Hack Weeks” and they generally consist of small teams meeting for an hour or two each day to try out some new ideas.

The Tech Behind a Digital Transformation

A digital transformation is no small task and can take years to accomplish. Starting with analytics, APIs and a solid mobile strategy can help you build a road map that will propel your business to the next level.

Three Top Tips for Your Analytics

This piece originally published at Forbes.com. User analytics are critical to understanding the success of your solutions and where they can be improved. Not all analytics are the same, and what you measure for one product may not apply to your others. Let us consider a few ways to make analytics work for your needs. […]

Creating your Voice Assistant Strategy

The new Apple TV is nothing like its predecessors. See why “the future of TV is apps” and how the new Apple TV is the next generation of home entertainment.

What you need to know about AI

This piece was originally published at Forbes.com. Lately, when clients come to me as a consultant, Artificial Intelligence (AI) usually comes up in our conversation. And when I’m asked, “How do I use it?” that tends to actually mean “What is it?” Let’s reach a basic understanding of AI so when you’re ready to explore […]

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Experience experts weigh in on their top strategies for our most successful clients.